1. What are cookies?
Our website, emails and advertisements may use “cookies” and similar technologies. A cookie is a small text file stored on your computer, smartphone or other device when you visit a website, which can be read by that website on a later visit.
- Session cookies are stored only during your browsing session and are automatically deleted when you close your browser. They typically hold an anonymous session ID that lets you browse the site without logging in on every page, and do not collect information from your device.
- Persistent cookies are stored as a file on your device and remain there after you close your browser, to be read again when you revisit the site, for example, cookies used for analytics or personalisation.
Information collected via cookies is usually non-personal. However, to the extent an IP address or similar identifier is treated as personal data under applicable law, or is combined with personal data, we treat it as personal data for the purposes of our Privacy Policy.
2. Managing your cookie preferences
For certain cookies, your consent is required and can be given or withdrawn through our cookie consent banner.
You can also manage cookies through your browser settings; your browser’s help section will explain how. Blocking certain cookies may affect the functionality of the website or your access to secure areas.
3. Cookies we use
Strictly necessary
Example provider: GSD website platform (session and security cookies)
Purpose: Enable core site functions such as page navigation, secure areas, load balancing and form submission. The site cannot function properly without these.
Consent required: No
Preferences and functional cookies
Example provider: GSD website platform
Purpose: Remember your language choice and display preferences so you do not have to reset them on every visit.
Consent required: Yes
Analytics and performance cookies
Example providers: Google Analytics and Google Tag Manager
Purpose: Help us understand how visitors use genevadiplomacy.ch, for example which pages are viewed and for how long, in aggregated and, where possible, anonymised form.
Consent required: Yes
Advertising and retargeting cookies
Example providers: Google Ads, Meta (Facebook and Instagram) Pixel, and LinkedIn Insight Tag
Purpose: Allow us to show relevant GSD advertising on other websites and platforms, measure campaign performance, and build advertising audiences from consenting visitors.
Consent required: Yes
4. Services and providers
Google AdWords User Lists
This cookie enables us to create, transact and manage digital advertising.
Google Privacy Policy: https://policies.google.com/privacy
Google Analytics
Google Analytics is a web analytics service provided by Google, Inc. Google Analytics uses cookies to help us analyse how visitors use our site.
Google will use this information for the purpose of assessing your use of the website, compiling reports on website activity for us and providing other services to us relating to website activity and internet usage.
Google Privacy Policy: https://policies.google.com/privacy
GA Audiences
These cookies help us to organise and analyse visitor data. They allow us to understand more about the type of people who visit our website, recognise returning visitors across different devices where they are signed into a platform account and have given consent, and build advertising audiences for our digital marketing campaigns.
The data collected through these features is anonymised and aggregated and is not used to identify individual users.
Google Privacy Policy: https://policies.google.com/privacy
Google Tag Manager
This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. The cookie helps us to classify information on our website and label it in a way which makes it easier to be found in future searches.
Google Privacy Policy: https://policies.google.com/privacy
Google Dynamic Remarketing
This cookie enables us to create, transact and manage digital advertising.
Google Privacy Policy: https://policies.google.com/privacy
Google AdWords Conversion
This cookie enables us to create, transact and manage digital advertising.
Google Privacy Policy: https://policies.google.com/privacy
Facebook Connect
Facebook Connect is a single sign-on application which allows you to log in to and interact with our website through your Facebook account, avoiding the need to complete the basic registration steps on our website.
Meta Privacy Policy: https://www.facebook.com/privacy/policy/
Facebook Custom Audience
This cookie enables us to create custom lists of existing customers. We can then send relevant advertising to the customers on different lists depending on the specific interests of the custom audience on each list.
Meta Privacy Policy: https://www.facebook.com/privacy/policy/
Bing
This cookie enables us to create, transact and manage digital advertising.
Microsoft Privacy Statement: https://privacy.microsoft.com/privacystatement